My Journal: Distribute free beverages in Australia

Thursday, August 27, 2009

Distribute free beverages in Australia

I've never seen a group distributing free beverages on the street without special event before, I reckon the effect of this is much better than the advertisement on TV. The beverages distributed should be only a small part of the cost, plus the vehicles and the wages paid to the distributer, it seems that they might have a nice effect on the advertising by paying low cost.
第一次在沒有舉辦特殊活動下看到有人在街上免費的分送飲料，這樣的廣告成本應該會比電視廣告便宜。飲料的成本應該只是一小部份，加上車輛以及分送人員的薪資，或許用少少的錢就能達到不錯的效果。

I sat observing their acts in the Hungry Jacks for a while and found many people ran to them for getting a free one, then I realized you can get it for free. After having one, an Australian boy asked me, do you like it?
我也是觀察了一陣子，發現許多路人都跑去拿，才了解那是免費發放的。拿完紅牛之後，有一個澳洲小弟還問我，你喜歡它嗎？

I've been to many cities in Australia, but only met the free beverage distributing two times in Adelaide and Sydney respectively.
我跑了那麼多城市，只有在阿德雷德和雪梨遇到過。

20090131 in Adelaide